Yes. Split Hero counts each visitor once per campaign, not once per page view.
When someone lands on a campaign page, Split Hero assigns them to a variation and records one visit. If that same person browses multiple pages or reloads the page during their session, Split Hero does not add extra visits for them.
This keeps your campaign numbers, like visits, conversion rate and variant performance, tied to actual people rather than page load volume.
Conversion rate stays accurate. A rate based on unique visitors reflects how many people converted, not how many times a page was loaded.
Traffic spikes from reloads or bots browsing multiple pages do not inflate your visit count.
Comparing variants stays fair, since each visitor is counted the same way regardless of how long they stay on the site.
